The Seller-to-Offer Funnel

You boarded the dogs, packed up the kids, and left the house spotless — and your seller is still staring at their phone waiting on feedback that never comes. Sound familiar?

The seller feedback process hasn't changed in ten years. This guide fixes it. Inside, you'll get the exact funnel Anna Powell's team uses to track every listing from first impression to signed offer — so you can stop guessing, ask the questions that surface the real objection, and walk into every pricing conversation with the numbers on your side.

What's inside (7-page playbook)

• The 5-stage Seller-to-Offer Funnel — and what to capture at each level
• How to read your ratios to instantly diagnose what's wrong with a listing
• The feedback questions to retire — and exactly what to ask instead
• How to break the two deadliest traps: “everyone loves it, no offers” and the objection that “can't change”
• The “turn your seller into a buyer” exercise that ends pricing standoffs
• The micro price-drop strategy for staying visible in a high-inventory market

Who it's for: Listing agents who are tired of thin feedback, awkward price-drop conversations, and sellers who don't trust the numbers.